9 Richest Social Media Influencers In America

Virtually all companies lose out on income to their rivals. That’s why a model wants to face out from its competitors. Influencer advertising is a wonderful approach for manufacturers to leverage the follower rely of social media influencers. And customers understand it as real word-of-mouth commercial as an alternative of direct adverts coming from the model.

Based on Influencer Advertising Hub, Influencer Advertising had an estimated market measurement of $9.7 billion in 2020. And it’s anticipated to achieve $13.8 billion in 2021.

List of top 9 richest social media influencers in the U.S in 2021

9. Kylie Jenner

8. Ariana Grande

7. Selena Gomez

6. Beyonce Knowles

5. Taylor Swift

4. Jennifer Lopez

3. Nicki Minaj

2. Kendall Jenner

1. Khloe Kardashian

Detailed information on top 9 richest social media influencers in 2021

9. Kylie Jenner

Photo: Getty Images
Photo: Getty Images

Instagram Followers: 223 million

Earnings per post: $986,000

Kylie Kristen Jenner (born August 10, 1997) is an American media personality, socialite, model, and businesswoman. She has starred in the E! reality television series Keeping Up with the Kardashians since 2007 and is the founder and owner of cosmetic company Kylie Cosmetics.

At age 14 in 2012, she collaborated with the clothing brand PacSun, along with her sister Kendall, and created a line of clothing, "Kendall & Kylie". In 2015, Jenner launched her own cosmetics line called Kylie Lip Kits, which was renamed to Kylie Cosmetics the following year. They also released a mobile app that reached number one on the iTunes App Store called Kendall and Kylie.

In 2014 and 2015, Time magazine listed the Jenner sisters on their list of the most influential teens in the world, citing their considerable influence among youth on social media. As of December 2020, with over 233 million followers, she is one of the most followed people on Instagram. In 2017, Jenner was placed on the Forbes Celebrity 100 list, making her the youngest person to be featured on the list. Jenner starred on her own spin-off series, Life of Kylie, which premiered on E! on August 6, 2017. In November 2018, New York Post credited her for being the most influential celebrity in the fashion industry.

According to Forbes, in 2019, Jenner's net worth was estimated at US$1 billion, making her, at age 21, the world's youngest self-made billionaire as of March 2019, though the notion of Jenner being self-made is a subject of controversy, owing to her privileged background. In May 2020, however, Forbes released a statement accusing Jenner of forging tax documents so she would appear as a billionaire. The publication also accused her of fabricating revenue figures for Kylie Cosmetics.

8. Ariana Grande

Photo: Getty Images
Photo: Getty Images

Instagram Followers: 228 million

Earnings per post: $853,000

Ariana Grande is an American singer and actress who has been making waves world over for her singing prowess. Since a very young age she participated in plays and sang at public events, and gradually decided that she wants to do this all her life. Her first tryst with the world of entertainment was through the ‘Broadway’ musicals ‘Beauty and the Beast’ and ‘The Wizard of Oz’. She was also a part of the ensemble of various television shows, but later Ariana Grande decided to devote her attention mostly towards music.

Her debut album ‘Yours Truly’ shattered several records and ruled the ‘Billboard Top 100’ chart for several weeks. Several hundred thousand copies of this album were sold and eventually Ariana Grande went on to become a huge star. She released a few more albums later and all of them managed to garner both commercial and critical acclaim.

7. Selena Gomez

Photo: Getty Images
Photo: Getty Images

Instagram Followers: 180 million

Earnings per post: $848,000

Born on July 22, 1992, in Grand Prairie, Texas, Selena Gomez got her start in show business with a two-year run on the kids show Barney and Friends. After a few bit parts in movies, Gomez guest starred on the Disney Channel's The Suite Life of Zack & Cody and Hannah Montana. In 2007, she was cast as the lead for Wizards of Waverly Place, and in 2009 she released the pop album Kiss & Tell. Other projects over the years include the 2013 film Spring Breakers, the 2015 album Revival, featuring the single "Good for You," and the 2020 album Rare, featuring the chart-topping hit "Lose You to Love Me." Gomez has also earned praise for going public with her battle with lupus.

6. Beyonce Knowles

Photo: Getty Images
Photo: Getty Images

Instagram Followers: 170 million

Earnings per post: $770,000

Beyoncé Knowles first captured the public's eye as lead vocalist of the R&B group Destiny's Child. She later established a solo career with her debut album Dangerously in Love, becoming one of music's top-selling artists with sold-out tours and a slew of awards. Knowles has also starred in several films, including Dream Girls. She married hip-hop recording artist Jay-Z in 2008 and the couple has three children. She also holds the record for most Grammy wins ever by a female artist with 28.

Beyoncé Giselle Knowles was born on September 4, 1981, in Houston, Texas. She started singing at an early age, competing in local talent shows and winning many of these events by impressing audiences with her singing and dancing abilities.

At the 2010 Grammy Awards, Knowles walked away with six honors — the most wins in a single night by a female artist. Her record was matched two years later by pop/soul artist Adele. In 2010, she also tied the record for most No. 1 hits on Billboard’s Pop Songs chart, which is based on radio airplay. In 2011, she made the Forbes Top 10 list of entertainment's highest-earning women. By 2013, Knowles had won 16 Grammys.

Knowles broke records once again on December 13, 2013, with her fifth studio album, self-titled Beyoncé. The album surprised fans and critics alike, as no promotion for the album had been announced prior to its release. The record, which Knowles called a "visual album," was released exclusively on iTunes, with physical discs available for purchase after December 18. The record-breaking album sold more than 800,000 copies throughout the weekend it was released alone.

The collection — which was the fastest-selling album ever distributed by iTunes—also marked Knowles' fifth studio album to debut at No. 1, making her the first woman to reach No. 1 on the Billboard 200 with her first five albums. She released the Platinum Edition of the album in 2014, and the following year won three additional Grammys, including a Best R&B Performance award for "Drunk in Love."

5. Taylor Swift

Photo: Getty Images
Photo: Getty Images

Instagram Followers: 152 million

Earnings per post: $722,000

Musician Taylor Swift was earning renown as a country music singer by the age of 16. Early hits like "Love Story" and "You Belong With Me" appealed to country and pop fans alike and helped fuel the multi-platinum success of her albums, including the Grammy-winning Fearless (2008). Swift continued to top the charts with her 2014 studio effort 1989, which featured the No. 1 singles "Shake it Off" and "Blank Space" and won Grammys for Album of the Year and Best Pop Vocal Album. Her follow-up albums reputation (2018) and Lover (2019) also achieved immense commercial success.

Swift was ranked Forbes magazine's highest-paid celebrity under 30 in 2012, beating out Justin Bieber, Rihanna and Lady Gaga with earnings of $57 million. The following year, the musician shared some of her fortune to help others, funding the $4 million Taylor Swift Education Center at the Country Music Hall of Fame in Nashville. The facility opened with three classrooms, a learning lab and a space dedicated to exhibits for children. In an interview with CMT Hot 20 Countdown, she explained that "music education is really such an important part of my life. My life changed so completely when I discovered writing my own songs and playing guitar, and that can't necessarily all be taught to you in school because there aren't enough hours in the day."

In 2013, Swift was also honored with the CMA Pinnacle Award for her achievements as a country music performer and for her "positive impact" on country music, according to the CMA website. She picked up two other wins for her collaboration with Tim McGraw and Keith Urban at the CMA Awards ceremony held that November. Swift's winning streak continued at the American Music Awards, as she picked up the AMA Award for Artist of the Year for the third consecutive time, among other wins.

4. Jennifer Lopez

Photo: Getty Images
Photo: Getty Images

Instagram Followers: 148 million

Earnings per post: $663,000

Jennifer Lopez danced on the TV show In Living Color before her starring role in the film Selena. She turned to music and found major success on the pop and dance charts with hits like "Get Right" and "Play," while continuing to garner Hollywood film work. She married salsa icon Marc Anthony in 2004 and had twins; the couple split a few years later. Her recent TV projects include American Idol, Shades of Blue and World of Dance.

Lopez didn't waste time perfecting a sophomore effort, the appropriately titled J.Lo, which was issued in early 2001. The following year, Lopez released J to tha L-O!: The Remixes and This Is Me...Then, which spawned another hit single, "Jenny from the Block."

The album reached number two on the Billboard 200. Although her high-profile romance with Ben Affleck created more headlines than her recording career, her follow-up, 2005's Rebirth -- released just after she married singer Marc Anthony -- debuted at number two on U.S. album chart. The Spanish-language album Como Ama una Mujer followed in 2007, peaking at number ten on the Billboard 200 while remaining at the top of the Latin chart for seven consecutive weeks.

In October of that same year, Lopez put out a more "traditional" pop album, Brave, followed by an accompanying tour. It peaked at number 12. Love?, another pop album, was released in April 2011, a few months after Lopez debuted alongside Randy Jackson and Aerosmith's Steven Tyler as one of the judges on American Idol.

3. Nicki Minaj

Photo: Getty Images
Photo: Getty Images

Instagram Followers: 132 million

Earnings per post: $625,000

Born in the Caribbean, Nicki Minaj moved to New York as a 5-year-old and has overcome a difficult childhood to become a successful hip-hop artist. Her label-mate Lil Wayne calls her “an icon” who has “reached far beyond anything I would have imagined. Nicki will go down as one of the best to do it in the history of music.”

Minaj had also been branching out into other areas. She provided the voice of mammoth Steffie in 2012’s Ice Age: Continental Drift and made her movie debut in 2014’s The Other Woman, opposite Cameron Diaz. She later received a Teen Choice Awards 2016 nomination for her role in Barbershop: The Next Cut. She has fronted a number of endorsement deals and advertising campaigns, including MAC Cosmetics, Adidas Originals and Pepsi, and has her own fragrance line. She is a shareholder in the Tidal streaming service. Her relationship with the rapper Meek Mill ended in early 2017.

Despite all her other projects, Minaj hasn’t lost her musical focus. She appeared on a slew of singles in 2017, and with the simultaneous release and successes of "No Frauds," "Regret in Your Tears" and "Changed It," she took over the record of most entries on the Billboard Hot 100 by a female artist, a mark previously held by Aretha Franklin.

The following April, Minaj dropped two new tracks, "Chun-Li" and "Barbie Tingz." Later that year she unveiled "Rich Sex," featuring Lil Wayne, and "Bed," with Ariana Grande, and joined controversial rapper Tekashi 6ix9ine on the track "FEFE." On August 8, the artist launched her Queen Radio show on Apple Music's Beats 1 station; two days later, her fourth studio album, Queen, debuted at No. 2.

In early 2019, Minaj kicked off The Nicki Wrld Tour in Frankfurt, Germany, with rapper Juice Wrld. Along with her many collaborations, the artist dropped her first solo single of the year, "Megatron," in late June.

In September, after the release of The Angry Birds Movie 2, in which she had a voice role, Minaj delivered the stunning tweet that she'd decided to retire to "have my family." Although the artist later promised her fans that there was more music to come, she took a step toward fulfilling her family desires by tying the knot with boyfriend Kenneth Petty in October.

2. Kendall Jenner

Photo: Getty Images
Photo: Getty Images

Instagram Followers: 157 million

Earnings per post: $608,000

Kendall Jenner is one of the siblings in the famous Jenner/Kardashian clan. She got her first taste of success and stardom on the family’s popular reality television show, Keeping Up With The Kardashians. From there, Jenner launched a modeling career.

Soon after appearing in an ad campaign for Forever 21, Jenner was propelled to high fashion runways for major international designers and magazine spreads. In a short time, she has earned a spot as one of the most in-demand and highest-paid models in the fashion industry. Like her siblings, Jenner is also a powerhouse on social media and is recognized as a top fashion e-commerce influencer.

She has also branched out into merchandising her own brands of clothing, accessories and make-up.

1. Khloe Kardashian

Photo: Getty Images
Photo: Getty Images

Instagram Followers: 135 million

Earnings per post: $608,000

Khloe Alexandra Kardashian is an American socialite, model, television personality, and entrepreneur. Her claim to fame was her participation in her family’s real-life drama reality show ‘Keeping Up with the Kardashians,’ along with her mother and siblings. The show turned out to be such a success that various spin offs followed, making Khloe and her sisters a household name in the United States.

She also appeared on a reality show with her then husband, NBA basketball star, Lamar Odom, whom she later divorced. Her parents divorced when she was young and her father died when she was 18.

This brought her close to her mother, who remarried and raised many children and step-children from both her marriages. This became the theme for their reality show that went on to portray their individual personalities, love life, confrontations, and professional careers.

Khloe and Lamar Odom released their own unisex fragrance. Along with her siblings, she also launched a boutique with jewelry and a clothing line. Khloe has also hosted a number of talk shows and endorsed a brand that sells environment-friendly products. She also has her own cosmetic line and has released two books with her sisters.

Today, Khloe has a large following on social media platforms, such as Instagram and Twitter.

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