Top 7 Best Home Textile Brands In Europe
The Best Home Textile Brands In Europe
Table of Contents

Overview of European home textile market

The size of the Europe home textile market is projected to be USD 32.37 billion in 2024 and is projected to increase at a compound annual growth rate (CAGR) of 1.23% to reach USD 34.42 billion by 2029.Europe remains the main importer of home textiles and the market for these products is expanding.

Imported goods come from developing nations in significant quantities. The need for home textiles such as blankets, covers, towels, bed linens, and bed sheets is rising due to both the rate of urbanization and the standard of life. European shoppers frequently hunt for discounts on high-end goods or put money aside for them. The regions' top markets for exports of domestic textiles were Germany, France, the Netherlands, and Italy as a result of the expansion in production capacity.

Producers are introducing a number of cutting-edge textile proprietary technologies to increase the market share of their products and give them greater specificity. When compared to traditional printing technology, the advent of digital textile printing has reinforced home textile manufacturers by providing users with a wide range of designed home textiles with infinite designs and color variety. Manufacturers focus on these market sectors to increase sales since bed linen and bedspreads, bath/toilet linen, and floor are some of the categories of home textiles with the highest market size in Europe.

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Which nation in Europe dominates the market for home textiles?

Germany has the biggest home textile market in the region among all of the European nations, which is why more and more international manufacturers are choosing Germany as their location for home textile investments. The home textile category in Germany includes bed linen and bedspreads, with the highest market size of approximately USD 1.3 billion. The market for these products has been growing steadily over the years, along with the markets for floor, bath, and upholstery linens.

Due to the growing market, Germany's import value of home textiles has consistently increased over time, offering consumers access to a broad selection of goods at competitive rates. Germany is becoming an expanding market for home textile makers as a result of the country's increasing urbanization, which is driving up demand for home textiles from the commercial and residential segments.

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Which material dominates the market for home textiles in Europe?

Pillowcases, bedsheets, bed coverings, and duvet covers are all considered bed linen. With a market value of over USD 10 billion, the bed linen category held the largest market share in the European home textile industry. This increase in demand is mostly attributable to consumers' growing preference for quality over brands. Manufacturers are releasing fresh, enhanced goods with eye-catching designs.

A few other variables contributing to the growth are the rapidly expanding housing market and rising consumer expenditure on home furnishings. The market for home textiles is driven by rising consumer awareness of the need of proper bedding materials and a restful night's sleep, which has raised demand for bed linens. Germany and the United Kingdom are two European nations that serve as stimulant markets for the development of bed linens and the extension of their enterprises in the area.

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Top 8 Best Home Textile Brands In Europe

1. Helena Mairi (UK)

With Maire Wilks' goal of expanding the color options available to the UK home textile industry, Mairi Helena was established in 2016. The Mairi Helena brand creates luxurious home textiles and fashion items with a modern, gentle Scottish touch for the home.

The brand has brought life to printed textiles and wallpapers by fusing a love of nature and landscape with vibrant colors.

The Lexington Company, based in Sweden, is a company that specializes in home textiles and lifestyle items with a New England flair. Founded in 1997, Lexington provides a selection of fine furnishings and textiles for the house that have a classic, preppy, and coastal feel.

Bedding, towels, bathrobes, curtains, cushions, table linens, and other home items are all part of Lexington's product lineup. Their designs frequently feature classic patterns like plaids, checks, and stripes in addition to a color scheme that accentuates the nautical and coastal motifs.

2. IKEA (Netherlands)

Swedish-founded IKEA is a global supplier of furniture and home items. In Europe and beyond, it is among the most renowned and identifiable brands of home textiles. A vast array of household textile products, such as towels, pillows, carpets, curtains, and bedding, are available at IKEA.

IKEA is unique in that it promotes reasonably priced, useful design. Their goal is to offer reasonably priced, well-made goods that are both practical and attractive. IKEA is known for its modern and simple designs that emphasize functionality and ease of use in their home textile goods.

3. Zara Home (Spain)

The Spanish fashion retailer Zara owns the Zara Home brand, which specializes in textiles and décor for the home. With an emphasis on modern and chic styles, Zara Home provides a broad selection of items to improve and embellish living areas.

A wide range of home textile products, such as table linens, pillows, towels, curtains, rugs, and decorative accessories, are available at Zara Home. Their collections are distinguished by their elegant and modern style, which frequently combines timeless and fashionable designs with delicate patterns and clean lines.

4. Christian Fischbacher (Switzerland)

Christian Fischbacher has been the driving force behind the textile business for about 200 years. The corporate headquarters of this family-run business are in St. Gallen, Switzerland. Their items are made with meticulous attention to detail, a strong love for premium materials, and a never-ending quest for original and unique ideas. Christian Fischbacher's lines of carpets, bedding, home accents, and interior fabrics are designed to create opulent yet distinctive spaces.

5. Rubelli (Italy)

Lorenzo Rubelli launched the company in Venice in 1858. This company produces textiles in a unique way: some fabrics are created with the newest technology and computerized machinery, while the remaining fabrics are still entirely handmade on traditional looms, just as they were hundreds of years ago. All fabrics are made from natural materials like cotton, linen, and silk; occasionally, premium synthetic fibers like viscose, Bemberg, and Novafil are also included.

6. Emma Hardicker (UK)

Emma's goal when she started Emma Hardicker in 2009 was to create colorful interior art. With limited edition prints, commission paintings, greeting cards, and a fabric line, this UK-based home textile brand creates a unique aesthetic that permeates all printed works. Emma Hardicker's prints have a vivid, colorful appearance that is greatly influenced by nature and flora.

Emma is dedicated to producing work of enduring quality for both traditional and modern interiors.

With their distinctive and fantastic collections, these UK-based home textile firms are dominating the worldwide home textile market.

7. Yves Delorme (France)

Renowned French company Yves Delorme is known for its high-end bath towels, bed linens, and home accents. The company, which was established in 1845, is renowned for its superb quality, exquisite craftsmanship, and chic designs.

Bedding goods from Yves Delorme include bedspreads, pillowcases, duvet covers, and sheets. The brand crafts soft and opulent textiles using high-quality ingredients including silk, linen, and Egyptian cotton. The bedding collections by Yves Delorme include sophisticated embroidery, graceful designs, and painstaking attention to detail, all of which are indicative of the brand's dedication to classic and sophisticated design.

In brief

Innovation and expansion have characterized the rich history of the European textile industry. The industry is still distinguished by its skilled workforce, cutting-edge technology, and high-quality products. Leading the way in sustainability, quality, and innovation are companies such as Zara, IKEA and Christian Fischbacher.

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