Top 11 Largest Smartphone Companies in the World (by Units and Revenue)
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Smartphone Market - Overview
The smartphone has changed the way we live our lives. As new technologies emerge on a daily basis, bringing cutting-edge designs, innovations, and features to consumers, their tastes are constantly shifting. Leading mobile manufacturers are investing heavily in R&D to meet customer demand for features like higher resolution cameras, improved designs, faster processing speeds, sleeker exteriors, and more accessories.
There is a plethora of smartphone options for consumers to pick from today. Companies like Apple, Samsung, Oppo, and Vivo are dominating the global smartphone market. In addition to Samsung and Apple, other leading brands include ZTE and Lenovo.
It's not surprising that only a handful of multinational corporations manufacture these items, given how crucial they are. The total number of smartphones sold in one year was 1.38 billion. Three hundred times as many as were born that year!
Keeping that in mind, what are the most prominent smartphone manufacturers right now? In order to provide an answer, we have compiled a list of the world's top 10 smartphone brands, ranked by the number of units shipped in 2023.
• With projected sales of $394.3 billion and a 23% market share in 2022, Apple will be the largest smartphone manufacturer in the world.
• The global smartphone market is expected to reach $484.81 billion in 2022.
• Globally, 91.16% of people own a smartphone.
• Through 2029, the market for smartphones is anticipated to expand at a CAGR of 7.3%.
The world's largest smartphone brand today is ranked by KnowInsiders.com based on sales, market share etc and the most updated data in 2023.
What Are the Largest Smartphone Companies in the World Today - Top 11
Sales: 17.5 million smartphones
On May 12, 1865, Fredrik Idestam, Leo Mechelin, and Eduard Finland founded Nokia, a multinational corporation.
Previously, Nokia dominated the mobile market, but as technology advanced and smartphones were introduced, the company's performance declined. Currently, Nokia sells smartphones and is continually working to improve.
Nokia has released a number of well-known smartphones, including the Nokia 2.3, Nokia 220, Nokia110, Nokia6.2, Nokia 3.2, Nokia9 Pureview, and Nokia 8.1.
With more than 17.5 million smartphones sold annually, it is the 11th-ranked smartphone brand on the list.
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10. Alcatel networks
Sales: $4.27 billion
Even though this French company is the only one in Europe that produced smartphones, its accomplishments are still noteworthy. Alcatel Lucent was established in 2006, and in 2016, it merged with Nokia Networks. Currently, the business sells a wide range of smartphones and conducts business globally.
The Alcatel 3X, Alcatel 1S, and Alcatel 1C, for instance, are some of Alcatel Lucent's best-selling phones. Compared to the majority of the other phones on this list, these phones are typically very inexpensive.
Sales: $5.219 billion
LG, a further South Korean powerhouse, is the country's fourth-largest family-run business. The business operates in more than 80 countries and has over 222,000 employees. Similar to how frequently Samsung and Apple products are found in stores, LG phones are also fairly well-liked in the United States.
In the world of air conditioners and refrigerators, LG is a well-known brand. But the brilliant Android features of LG's smartphone lineup have won over consumers. The LG Tribute, Flex, Nexus, and K-series are some of LG's top-tier smartphone models. For better calling and photography, these smartphones have highly advanced camera features, rapid autofocus, and noise reduction.
The LG G7 ThinQ, LG V40 ThinQ, and LG V60 ThinQ 5G are currently LG's most well-known smartphones. These phones are renowned for their affordability as well as their thinness, as the name would imply. Many of LG's most well-known brands only cost $200 to $400.
LG also has a proprietary operating system called webOS. Although this Linux kernel-based multitasking operating system has been used as a mobile operating system, LG's smart TVs make excellent use of it.
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Sales: $8.458 billion
Vivo was only established in 2009 in China. The Chinese government does not heavily impede this independent company's product development.
The company now only has 10,000 employees but continues to make enormous profits and does business all over the world. However, this company primarily controls the Middle Eastern, Asian, and Russian markets.
With a 10.7% global market share, Vivo entered the mobile phone market in the first half of 2017. The brand has been propelled to compete with Samsung, Apple, and Oppo thanks to celebrity endorsements, brilliant advertising, and sponsorships.
Vivo recently unveiled its V9 mobile line, which features a notch display and is functionally identical to Apple's iPhone X. Thus, Vivo became the first Android mobile phone manufacturer to release devices with notch displays similar to those on Apple's iPhone X.
The Vivo Y72 5G: 3G, Dual Sim, 4G, and Octa-Core is one of Vivo's most well-liked products. These phone options are reasonably priced, costing as little as $300.
Vivo phones run an Android operating system, just like many of the other devices on this list.
|ZTE - Photo: Classyprice.com
Sales: $17.68 billion
ZTE is well-known for its smartphones, low-cost mobile phones, tablets, and other telecommunications and network equipment. Additionally, in many nations around the world, ZTE smartphones are offered under the "OEM" brand. ZTE has a presence in about 140 countries thanks to clever marketing, a lengthy supply chain, and clever advertising.
The last Chinese company on this list, ZTE, is also the oldest, having been established in 1985. Additionally, it is a public company, which means that the Chinese government runs it. The company currently has over 68,000 employees and ranks among the top phone manufacturers in its native country.
The Axon 11, Blade 2020, Axon 30 Ultra, and ZTE Blade A7 are a few of the company's best-selling mobile devices. These smartphones run on the Android operating system and can cost up to $300.
Sales: $37 billion
Oppo is another significant Chinese smartphone company that was founded in 2004. The business has 40,000 employees worldwide and is active.
Oppo has released a variety of smartphones over the years, targeting both low-income and high-income customer segments. Despite entering the smartphone market relatively late, Oppo has developed a strong brand presence. However, clever branding and marketing strategies, along with high-quality products, have elevated Oppo to the status of one of the leading mobile phone brands in 2023.
As the official sponsor of the Indian Cricket Team in 2017, Oppo received enormous credibility and attention. Bollywood actors were chosen by the company in India to represent the brand. In addition, Oppo has a trustworthy distribution network that includes more than 200,000 stores in India alone and many more around the world.
The Oppo K3, Oppo Reno 2F, and the Oppo F17 are some of Oppo's best-selling smartphones. Oppo also creates a wide range of other products, including Blu-ray players, audio equipment, power banks, and more.
Since Oppo has been largely stable recently, Xiaomi has surpassed them. For instance, Oppo experienced a -5.8% decline in growth from 2019 to 2020. Even though this figure isn't exactly fatal, it also doesn't come close to Xiaomi's growth rate.
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|Xiaomi - Photo: XiaomiToday.com
Sales: $45.35 billion (2022)
The world's fifth-largest smartphone manufacturer right now is Xiaomi. The Redmi and Mi series are Xiaomi's flagship products, and they have won the favor and trust of millions of customers. As it continues to place a strong emphasis on innovation and the newest technology, Xiaomi has developed its brand value.
In 2011, Xiaomi, one of the list's more recent businesses, unveiled its first smartphone. Even though Xiaomi only has about 18,000 employees worldwide today, after receiving $1.1 billion in funding from investors, it is still the 4th most valuable technology start-up.
Although the company's products aren't well-known in the United States, it is present there with its premium Mi and Redmi Series smartphones as well as in China, India, Brazil, Singapore, Turkey, and other Asian countries. With roughly 90 million smartphones shipped in 2017, Xiaomi was able to rank among the top 10 smartphone manufacturers worldwide.
The Redmi Note 10 Pro, Poco X3 Pro, and Poco F3 are some of Xiaomi's most well-known smartphones. These phones have become incredibly popular in recent years, with Xiaomi's growth rising by 15.7% between 2019 and 2020.
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Sales: $66.0 billion (2022)
Lenovo, a more established business that was established in Hong Kong in 1984, is still vital to the smartphone market today. The business has over 63,000 employees and sells its goods in at least 180 nations around the world.
Lenovo's P, K, and A series smartphones, Zuk Series, and VIBE are a few of the best-selling models. Additionally, Lenovo unveiled the Moto Z models, which are true to the company's slogan, "Different is better."
The Lenovo Legion Phone Duel 2, Lenovo Legion Pro, and Lenovo K12 Pro are currently some of Lenovo's most well-liked cell phones. The business is well-known for making Motorola and Android smartphones. However, laptops and other electronic devices tend to be Lenovo's primary markets.
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Latest Sales: $92.6 billion (2022)
The largest phone company in China and the third largest phone company worldwide, Huawei was founded in 1987.
With one of the best innovation hubs on the planet, Huawei spent 14% of its revenue on R&D in 2016. The fact that Huawei currently operates in more than 170 nations and plans to create its own operating system demonstrates the company's strong potential in the mobile market.
The highly anticipated Huawei P20 and P20 Pro smartphones, which feature the first triple Leica camera in the world, were released in March 2018. With the help of these developments, Huawei has become a leading global mobile phone brand and raised the bar for smartphone photography.
The cameras on Huawei phones have advanced significantly over the years. The Huawei P20 Pro, for instance, featured the original Leica triple camera. The business's capacity for innovation on this front has given them the leverage they currently possess. Unfortunately, the company's growth forecast for 2019–2020 was drastically reduced, coming in at an unsettling -24.1%.
Lates Sales: $245.7 billion (2022)
The top mobile brand in the world according to sales of 321.3 million units and revenue of 211.2 billion USD annually.
With a market share of around 20%, Samsung is one of the leading manufacturers of mobile phones.
One of the top mobile brands in the world, Samsung is well-known in the phone industry. It was established in South Korea on March 1st, 1938.The business employs nearly 290,000 people worldwide and conducts business in 74 nations.
As a result of its extensive R&D, Samsung consistently aims to improve the capabilities of its products, making it a global leader in the smartphone market. To meet the needs of everyone, Samsung has increased the range of its products from high-end mobile phones to smartphones at reasonable prices.
The company's features and amenities have made it the most sought-after smartphone brand worldwide, and its smartphones are the most popular smartphones worldwide. Samsung Galaxy A51, Samsung Galaxy S20 Ultra, Samsung Galaxy S20, Samsung Galaxy S10e, Samsung Galaxy S10 Plus, Samsung Galaxy Z Flip, Samsung Galaxy Note 10, Samsung Galaxy Note 10 Plus, Samsung Galaxy S9, Samsung Galaxy S9 Plus, Samsung Galaxy Note 8, Samsung Galaxy Fold, Samsung Galaxy Fold 2, Samsung Galaxy M31, Samsung Galaxy M21, Samsung Galaxy Note 10 Lite, Samsung Galaxy A71, and Samsung G7 are a few of the most expensive, best-selling, and well-known smartphones of this brand.
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Lasted Sales: $394.3 billion
On April 1st, 1976, Steve Jobs, Steve Wozniak, and Ronald Wayne founded the company. Apple iPhone 11, iPhone 11 Pro, iPhone X, iPhone XS Max, iPhone XR, iPhone 8, iPhone 8 Plus, and iPhone SE are among the company's top smartphones.
Apple has a sizable customer base and has elevated its status as a global aspirational brand thanks to the exceptional features and design of its products. As of December 2017, Apple had 499 retail locations across about 22 nations. The company is well known for its high standards and its flagship product, the svelte, understated iPhone.
In contrast to Android, Apple smartphones run on the iOS operating system. Apple specifically designed iOS, which makes use of their cutting-edge mobile app system, for their own devices. For instance, the Apple App Store offers more than 2.1 million iOS apps!
Given the continued brand loyalty of its customers, Apple is currently still growing steadily.
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With the development of artificial intelligence and new technologies, the global smartphone market in recent years has witnessed a strong rise of Chinese and Korean brands.
The number 1 position of the world's largest smartphone company has always changed from year to year between Apple of the US and Samsung of South Korea.
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