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How To Become A Baddie In 2022. Photo DaddyIssues

Whether you’re an amateur Instagram user or you spend most of your day scrolling through your feed, you’ve most likely come across confident, stylish women who embody the “baddie” aesthetic. They flaunt trendy makeup looks, they sport fashionable outfits, have impeccable hair, and, most importantly, they ooze confidence.

Baddies - what does it mean?

A baddie is a girl who is super attractive. She slays whether she’s wearing a tight dress or sweatpants. She has curves in all the right places. They have self respect and they fight for what they believe in and likes having fun. From a Good Little girl that nobody thought was going nowhere to a Baddie that is Successful in life. A female who can hold her own and take care of herself. She is very pretty, and independent.

A “baddie” is a boss babe that is sexy, confident, and a trendsetter. These people are often popular influencers with all the latest trends, most extravagant makeup, and hottest clothes. They are effortlessly beautiful – they’re those girls we tend to look at, envy, then hit “follow” on Instagram. It may seem impossible to achieve the baddie aesthetic, but honestly, it’s a lot easier than you think.

For that reason, today, we’re going to go over a few tips & tricks to help you channel your inner supermodel and help you to improve your Instagram (and confidence) overall.

What is a Baddie Look?

Photo Baddiess
Photo Baddiess

Although the gist of the baddie style is to stay confident and do what you want around makeup and streetwear, there are certain elements that are considered necessary for this aesthetic. Following them will help you get on the baddie bandwagon and help you develop a voguish style.

Some staples like cropped tops, fitted pants, and various kinds of best leather jackets for women are a staple in a baddie’s wardrobe. Along with that, glowing makeup and accessories such as high quality sneakers, hooped earrings and necklaces are also associated with the baddie look.

READ MORE: Tattoo Nails: New Korean Trend

Becoming a Baddie on a Budget

Before we begin, I know what you’re thinking – what if you’re on a budget? How do you be a baddie on a budget? Is it even possible? It absolutely is. Here are a few ways to do it:

Sales only. Nasty Gal, Missguided, and boohoo all have frequent great sales. If you want cheaper and are willing to gamble with quality, SheIn and Zaful have some good finds as well.

Invest in cheaper (drugstore) makeup – if you find the right products, they will perform just as well as spendier makeup.

Go thrifting. You never know what you might find when you do & it may just be the next best thing for a baddie style. And yes, you can online thrift too.

Do it yourself. Instead of getting your brows, hair, or nails done, do it yourself & save money for other things. This will also help you improve your makeup and stylist skills overall, so it’s a win-win!

Get crafty. Instead of throwing away clothes you don’t like, cut them, sew them, stitch them, & turn them into something new.

Baddie Aesthetic Style Guide

To be a quintessential baddie, you need to learn how to build classy outfits that look good on you. Also, learn how to do your own makeup and hair that complements the outfit that you are wearing. A significant part of the baddie aesthetic revolves around the poses that you make for the pictures, so make sure you learn some of those before starting out. Carry yourself with poise to show off a strong attitude.

We will begin by listing down the wardrobe essentials, accessories and makeup looks for the paradigm baddie style. After that, we will lay down some cute baddie outfit ideas for you to get inspired.

How to become a baddie on Instagram

Rock a Crop Top

Photo clotheup
Photo clotheup

While most of the baddie Instagram look comes from hair and makeup, the perfect outfit also plays a big role. When it comes to Instagram baddie outfits, chic and effortless are two things to keep in mind, and crop tops are a must-have for any baddie wardrobe. You’ll get bonus points (and bonus likes) if your crop top matches the bottom — coordinated sets are most definitely IN.

Go for a fun and back-in-style tie-dye pattern for your set, or explore a more neutral shade that allows you to accessorize the look with jewelry, sunglasses, and shoes.

READ MORE: 9 Best T-shirt Design Websites

Flawless Eyebrows

While thin, sparse brows might have been all the rage in the ’90s, these days, full, defined eyebrows are a must for Instagram baddies. When you’re going after this look, make sure you create sharp outlines and fill in any sparse areas.

If you’re doing so in real life, you’ll want to use an eyebrow pencil, gel, pomade, or pressed powder. If you take a picture that calls for a little extra zhoosh in the eyebrow department, turn to the YouCam Makeup app!

Bold Hair Color

Photo Seventeen Magazine
Photo Seventeen Magazine

Another quintessential part of being an Instagram baddie is bold hair. All eyes will be on you with vibrant, eye-catching hair color. Don’t be afraid to go for something bold and unconventional to achieve that Instagram baddie aesthetic, like baby pink, bright blue, or purple.

Trying different hair colors can be a chore, and if you can’t decide which hair color to choose, the YouCam Makeup app can help. You can try a rainbow of hair color options in real-time to see which one looks best before actually dyeing your hair!

Signature Lips

Lip shape and color can make a big impact on your Insta baddie aesthetic. To get the baddie look right, go for a nude, maroon, plum, or mauve lipstick with matte coverage.

If you choose a nude lip color, make sure the shade closely matches your skin tone. You’ll also want to overline your lipstick so your lips look full. Trying multiple colors until you find the right one can be time-consuming and expensive, so take advantage of the hundreds of options available in the YouCam Makeup app to discover your perfect shade. Or an easy one-tap lip plumper tool for an amazing baddie style look!

Extra, extra long lashes

Photo Dose of Lashes
Photo Dose of Lashes

The longer the lashes, the closer you are to heaven! Insta baddies achieve this look through a combination of lash curling, mascara, and false lashes.

Here are some of the best products you can use:

PAC Mink Lash (M79), ₹337

PAC Lash Fixer Eyelash Adhesive, ₹354

Maybelline Colossal Volume Express Mascara, Waterproof, Black, ₹263

Vega Premium Eye Lash Curler, ₹105

On-fleek nails.

Nykaa / Via, Color Blast / Via


Instagram baddies don’t leave their house without contouring their faces to achieve perfectly sculpted, defined features. Many of us don’t even know where to begin with this makeup trend and can end up spending hours practicing, only to end up looking like a clown.

Glowing highlighter

Photo clotheup
Photo clotheup

When it comes to highlighter, more is more for the Insta baddie! Applying it to your cheekbone and brow bone is mandatory. Optionally, highlight your forehead, the centre of your nose, and your Cupid's Bow too. A champagne highlighter (a mix of gold and silver) is universally flattering for all skin tones.

PopSockets for your phone

Photo TrapBabie Beauty
Photo TrapBabie Beauty

PopSockets offer a secure grip so you can text with one hand and snap better photos. It also keeps your phone from falling and functions as a convenient stand for your device. It's repositionable and sticks to most devices and cases. Not to mention, it looks stylish AF, making it a baddie power accessory!

A choker collection

Photo Baddie
Photo Baddie

Choker necklaces are very flattering and go well with earrings. Every baddie has a collection of them, usually in lace and faux leather. Get the Shining Diva Choker Set (₹299). Seven to ten chokers are included!

Trendy earphones

A pair of trendy AF earphones in a neutral colour is a must for baddies to rock out in peace and style to "Thank U, Next". We recommend the Boat BassHeads in-Ear Headphones with Mic, ₹349, in Black, White or Taffy Pink.

Types of Pants

High waist pants: Whether they are jeans, capris, or palazzos, get them in a high waisted style.

Skinny jeans: If skinny jeans had a synonym, it would be baddie jeans. The skinny jeans allow a fit that accentuates curves, making you look absolutely gorgeous.

Ripped jeans: Many baddies also opt for ripped or distressed jeans to create glamorous looks.

Cargo pants: Cargo pants are considered a staple in baddie style wardrobe. Pair them with a cropped top or a fitted white t-shirt for a laid back style.

Tight fitting flared pants: Flared pants give an exquisite look along with plain off shoulder tops, silk blouses and tank tops.

Joggers: Vital to have for those cute and comfy looks.

Faux leather pants: You might want to consider adding faux leather pants to your baddie clothes collection. They will look very classy along with a bandana top.


The various types of jackets help enhance your baddie outfits, so it won’t be wrong to say that they are a very important part of this aesthetic. They add glamor and style to simple looks besides being functional.

Denim Jackets: Denim jackets look stylish, especially when you pair them with a cropped top and joggers outfit. They can also be used for layering mini dresses or skirts and blouse outfits.

Long Jackets: For the upscale baddie look, try wearing a long jacket with other baddie essentials.

Cropped Jackets: here is another wardrobe staple that can instantly turn you into a baddie diva. The Cropped Leather Jackets look extravagant and extremely stylish. You can easily layer most of your baddie outfits with a cropped jacket in leather, denim, fleece, or polyester.

Other Baddie Style Essentials

Other than the essentials mentioned above, the ones mentioned below are also an essential part of a baddie style.

Figure hugging mini dresses: In varying colors and patterns.

Bodysuits: Provides a snug fit that enhances your beautiful curves.

Tracksuits: A cool and comfortable way to show the world how stylish and up-to-date you are.

Baddie Shorts: They can be leather, legging style, or denim shorts for an appealing baddie style.

Tennis skirts: You can get inspiration from the popular baddie influencers who frequently wear tennis skirts with their outfits.

Baddie Finishing Touch: Go for some beautifully layered necklaces, a stylish pair of sunglasses, hooped earrings and rings. Keep some beanies and baseball caps for those classic retro looks.

Silk printed scarves can also be worn as a head accessory for baddie style outfits.


Almost all baddie looks that models have them wearing Sneakers. The sneakers you own should be fresh and clean and of premium quality. Other than sneakers, baddies also love to dress up by adding stilettos in several looks.

READ MORE: How to Wear Sweatpants in the Most Sporty Ways to Fits 2021 trends?

Popular Baddie Outfit Styles

Matching Two Piece Outfit

Photo clotheup
Photo clotheup

Matching tops and bottoms are highly trending among baddie influencers these days. When the two main pieces coordinate, a very classy look is automatically created. Stock up on matching tops and bottoms to build these baddie-inspired looks.

Cute Baddie Outfit In A Brown Color

Pair a light brown tennis skirt with a dark brown ruffled off shoulder top for a sultry brown outfit. Layer it with a cream bomber jacket, and you are good to go. White sneakers and a chained shoulder bag would go well with this current outfit.

Baddie Style With A Biker Jacket

Photo jacket maker blog
Photo jacket maker blog

Browse the best motorcycle jackets for women and get one for yourself as it would be a versatile addition to your baddie starter kit. Pair a black biker jacket with a stylish black crop top and blue jeans. Finish off the look with black stilettos.

How Can a Girl be a Baddie? The Ultimate Checklist

Here is the Baddie checklist that you can refer to.

Stay comfortable in your own skin and accept your flaws.

Keep an optimistic view of life

Be confident

Stay out of unnecessary drama

Be kind and courteous. Being a baddie must not come at the expense of bad behavior.

Manners always come first.

Focus on your education

Stay fit by working out regularly and develop healthy habits.

Don’t let people’s opinions affect you.

Rock fashion with courage

Up your grooming game. Make sure your skin, hair and nails are perfectly groomed.

Luxurious Baddie

Luxurious Baddie is an aesthetic that involves very expensive things blended in with the Baddie aesthetic. It mostly involves showing off expensive items and clothing. Brands like Gucci and Prada are must haves for this aesthetic. Most female rappers and R&B singers have a tendency to fit in this category due to the fact they have the money to spend on high-end brands, such as:

  • Cardi B
  • Saweetie
  • Megan Thee Stallion
  • Beyonce
  • Bell Barz
  • Rihanna
  • Nicki Minaj
  • Doja Cat


  • Pampering self (spa days and skin care)
  • Always looking simply divine
  • Taking selfies
  • Playing Deus Ex (2000)
  • Getting beauty sleep
  • Reading magazines


  • Silk and satin dresses
  • Faux fur coats
  • Boots
  • Clothing with sparkles, rhinestones, or fur
  • Towel on head (not really fashion, but see gallery for examples)
  • Heels


  • Jewelry (diamonds, pearls, etc.)
  • Tiaras
  • Cat-eye sunglasses
  • Hoop earrings
  • Chokers
  • Handbags and purses


  • Natural glam look
  • Lipstick (usually pink, red, or nude)
  • Black eyeliner
  • Eyeshadow (nude color palettes)
  • Light blush
  • Filled in eyebrows


  • Curls (volume is key)
  • Usually up in buns/ponytails
  • Retro Baddie

    Retro Baddie is an aesthetic that mixes items from nostalgia with the Baddie aesthetic. It involves retro music, culture, and old video games from the 80s and 90s. Unlike other subgenres of the Baddie aesthetic, Retro Baddies tend to have a slightly more fun and laid back air to them, having some potential crossover with Nostalgiacore, Vaporwave, Nintencore, and Synthwave.

Vintage Baddie

  • Vintage Baddie is an aesthetic that involves 1980's-1990's vintage items (usually clothing and accessories) with Baddie and some Hip-Hop fashion. Vintage Baddie combines all these elements while retaining the Baddie aura. This aesthetic usually involves:

  • Vintage t-shirts
  • Straight leg or baggy fitting vintage jeans/cargo pants
  • Skate shoes
  • Shoes with a flat bottom
  • Chunky sneakers
  • Vintage jewelry (usually gold, silver is seen as well)

Y2K Baddie

Y2K Baddie a.k.a Soft Ghetto is and aesthetic that mixes McBling, Barbiecore, Tweencore elements with the Baddie aesthetic. The Y2K Baddie aesthetic mainly focuses on the music, fashion and makeup in that time, with a slight modern twist. The Y2K Baddie ideology is varies from the "spoil me rotten" Babygirl and the "I do what I want" Bad Bitch attitude.

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